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Director of Digital Organizing

Company: Americans for Prosperity
Location: Arlington
Posted on: September 22, 2022

Job Description:

Overview Do you have a passion for driving greater grassroots organizing across America? Do you have a vision for what that engagement could look like and always ask, "What if?" Americans for Prosperity (AFP) seeks a Director of Digital Organizing to drive the online strategy development and execution to help grassroots activists supercharge their efforts to improve public policy at the local, state, and federal level. The director will collaborate across the Stand Together philanthropic community's capabilities including data, communications, digital marketing, and grassroots to develop the integration for community-based grassroots and digital organizing strategies across all 50 states. Your Responsibilities Include

  • Develop overarching state, issue, and audience-specific online organizing strategies to recruit, educate, and activate citizens across all 50 states toward growing a movement of committed activists with a strong relational bond to AFP, The LIBRE Initiative and Concerned Veterans for America (CVA) . Planning should include short and long-term strategies so our community can pivot to focus on unique opportunities while driving the development of our long-term digital organizing capability
  • Equip grassroots staff with the knowledge and tools to effectively organize boots-digital campaigns around the strategic priorities most relevant to their interests and alignment
  • Partner with internal and external capability partners to develop an integrated online organizing strategy focused on recruiting, educating, and empowering grassroots activists in all 50 states
  • Collaborate with AFP Foundation's Grassroots Leadership Academy to develop online learning/training opportunities and work with communications team to drive participation in these programs
  • Ensure effective organizing strategies, quality control, and digital efforts are aligned with our philanthropic community's principles and overall mission of advancing the priority initiatives while working with digital capability leaders to develop social media policies, best practices, and suggested content
  • Integrate federal priorities into overall and state-specific digital organizing strategies
  • Consistently evaluate existing strategies as well as use of digital platforms and make recommendations for strategic adjustments based on evolving or emerging trends and tools in digital organizing Knowledge and Skills You Bring to the Organization
    • 5+ years' experience in grassroots organizing
    • 2+ years' experience in digital organizing, including experience building out a digital organizing capability
    • Strong analytical skills
    • Expertise in understanding best practices for digital organizing platforms and remaining apprised of evolving/emerging digital organizing trends and platforms
    • Ability to coordinate simultaneous projects and have good communication with all business stakeholders in each project
    • Track record of success in a fast-paced environment, including a high degree of initiative, and desire to proactively improve on knowledge and effectiveness
    • An understanding of and commitment to the principles that drive the organization's vision Standout Candidates May Also Bring
      • Supervisory experience
      • Digital certifications About Us Here are some examples of the positive impact our grassroot staff have made in the lives of Americans across the country. Americans for Prosperity is driving long-term solutions to the country's biggest problems through broad-based grassroots outreach. Our activists engage friends and neighbors on key issues and encourage them to take an active role in building a culture of mutual benefit. We have an on-the-ground infrastructure in 36 states that recruits and unites citizens behind a common goal of advancing policies that help people improve their lives. Americans for Prosperity Foundation is dedicated to educating and training citizens to be courageous advocates for the ideas, principles, and policies in a society of mutual benefit--knowing that leads to the greatest prosperity and well-being for all. Our educational programs break barriers standing in the way of people realizing their potential. By eliminating these obstacles to opportunity, in areas like occupational licensing, free speech, K-12 education, and free trade, we are supporting and working to lift up the lives of individuals and local communities. We believe that diversity in experiences, perspectives, knowledge and ideas fuels creativity, broadens knowledge, and helps drive success. That's why we're proud to be an equal opportunity employer and strive to treat all employees and applicants with honesty, dignity, respect and sensitivity. We welcome all qualified applicants regardless of color,race, religion, religious creed, sex, gender or gender identity, gender expression, sexual orientation , national origin, citizenship, ethnicity, ancestry, age, physical disability, mental disability, medical condition, pregnancy (including medical needs which may arise from pregnancy, childbirth, or related medical conditions) , military and veteran status, genetic information, marital or familial status, political affiliation, or any other legally recognized protected basis under federal, state or local laws, regulations or ordinances. PM19


Keywords: Americans for Prosperity, Arlington , Director of Digital Organizing, Executive , Arlington, Virginia

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