Marketing Communications Coordinator

Company: National Science Teaching Association
Location: Arlington
Posted on: August 7, 2022

Job Description:

NSTA is looking for a Marketing Communications Coordinator. As a member of the NSTA Marketing and Communications Team, the MarCom Coordinator supports all aspects of the overall planning and execution of organizational marketing activities and communication strategy. In this role, the individual will help produce effective marketing campaigns, promotional materials, press releases, and support NSTA's digital initiatives. This is a cross-functional position that will closely collaborate with other teams within the organization. The successful candidate will have 3+ years of professional experience in marketing, communications, public relations, or related field This position will report to the Director of Communications.
ESSENTIAL DUTIES & RESPONSIBILITIES
Marketing - Assist with marketing plan development for NSTA's various programs, products, and services - Maintain and update the department editorial calendar to support marketing content deployment - Coordinate and execute email campaigns, meeting deadlines, following timelines, and ensuring uniformity of content/messaging - Review and ensure the quality of marketing distribution lists, create and secure lists as needed - Draft website and email copy, newsletter blurbs, and other marketing and sales collateral - Compile and analyze results of email marketing campaigns - Serve as a proofreader for other members of the team - Travel to NSTA conferences to support marketing and outreach efforts
Communications/ Public Relations - Work with the Director of Communications to generate and release media advisories, press releases, and statements and proactively pitch outlets around key issues - Draft leadership bios, fact sheets, and other PR collateral as needed - Monitor education news and trends and distribute daily clipping report to NSTA leadership and staff - Maintain up-to-date press lists of journalists, influencers, and other members of the media - Cultivate relationships with media outlets and journalists/reporters to ensure efficient communication and maximum coverage
Social Media - Assist with coordinating and executing social media campaigns and ensuring alignment with overall marketing campaigns and association mission - Monitor NSTA social media (Facebook, Twitter, Instagram, LinkedIn, and YouTube) and online presence and post valuable, shareable content regularly - Manage social media editorial calendar
Web Site Maintenance - Post press releases, statements, articles, blog posts, and other materials as necessary to the NSTA website using NSTA's content management system
REQUIRED SKILLS/ ABILITIES - Excellent writing and communication skills - Ability to write and edit clear, engaging, and grammatically correct content - Strong time management skills and ability to manage concurrent tasks efficiently and meet deadlines in a high-energy, fast-paced environment - Effective team player with strong interpersonal skills - Familiarity with various marketing platforms, channels, and best practices, including social, digital, and email marketing
EDUCATION AND EXPERIENCE - Bachelor's degree in marketing, communications, public relations, journalism, or related field from a four-year college or university - 3+ years of professional experience in marketing, communications, public relations, or related field - Graphic design (Photoshop, InDesign, Illustrator) and editing experience a plus - Experience with membership organizations, non-profits, and/or government agency experience strongly desired
Benefits - Generous 403(b) matching - Vacation and Sick Leave - Health, Dental, Vision Insurance - Flexible Spending Account - Life and Disability Insurance SalaryLow to mid $50s.
Position LocationThis position is fully remote, but must be able to travel to NSTA conferences when needed.
NSTA requires all employees to be fully vaccinated as a condition of employment, unless entitled to an accommodation. If you receive an offer of employment, it will be made contingent upon satisfaction of this requirement, and you will be required to show proof that you are fully vaccinated or have a valid religious or medical reason not to be vaccinated. Please do not provide information about your vaccine status or whether you are seeking an exemption with your resume, cover letter & salary range expectation submission

Keywords: National Science Teaching Association, Arlington , Marketing Communications Coordinator, Advertising , Arlington, Virginia